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Fresh & Easy Kid’s Cereals Just Won Pentaward Award

P&W, the International Design Consultancy has tasted the hot cake of success at the Pentawards earlier this year. The three-strong range cereals titled, Cookie Bites, Cocoa Sharks and Apple & Cinnamon Smiles, is devised to attain cut-through in a category stuffed with bright colors, synthetic flavors together with cartoon characters including licenses such as Flintstones and Count Chocula TV stars. While the Fresh & Easy products are devoid of artificial colorings, they have been promoted with a sense of fun for kids to enjoy their breakfast with fun.

P&W has designed the boxes into three individual characters, where each scoffs back a bowl of favorite meal. When compared to other competitors, the bold and graphic style of P&W stays unique to the market. In order to increase engagement and increase purchase, the company has created games like mazes and fun word-finders and has featured behind the pack. The long-standing relationship between P&W and Fresh & Easy has paved way for creation of three-strong range cereals. This fun-filled cereal pack with featured games, besides serving a fun element for the kids, offers true nutritional value.

From : P&W

Constantin Baby Swing Offers Great Fun Both Indoor And Outdoor

Built with durable birch plywood and coated with 100% wool, constantin baby swing will become a favorite spot of your kids for doing various fun activities. Children surely will love the happy movements, agility and friendly appearance of this functional fun center that can be taken wherever your kids move. Available in four different colors, green, orange, brown and beige, this playful toy offers user the alternative to buy a suitable one for their kids considering maximum match with the nursery paintings. Before letting your kids start their enjoyment, you need to install the swing which is super-easy and can be done in minutes.

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